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If you're an author or illustrator looking to up your Instagram game, I've got some tips that will make a big difference. Think of Instagram as your place to show off the behind-the-scenes of your creative world—your love for books, your passion for ...

In today’s digital age, an online presence is not just a nice-to-have for children's book authors and illustrators; it’s essential. Your website is often the first place potential readers, parents, educators, and publishers will go to learn more about...

Are you ready to take steps to set up your author website?

How do you approach this monumental task? Writing your book is one thing, but websites can be downright frightening. Do you attempt it yourself? Hire a professional? Which way is best?

There...

In the digital world, search engines are like hungry information hunters—and fresh content is their favorite meal. Regular website updates are your strategic bait to catch their attention and climb search rankings.

How Search Engines Reward Active Websites...

Social media can be a fun, creative way to engage with readers, network with peers, and market your books. When you interact with others on social media, you want to create posts that stand out and make people want to comment and/or share the post.

As a children's book author, creating a captivating story is just the first step. The real challenge lies in connecting your book with its intended audience - young readers. In today's digital age, having an engaging online presence is crucial. But how...

If you’ve ever Googled yourself or your book title only to find your website buried beneath a pile of results for Spotify, Facebook, or other giant platforms, you’re not alone. The good news? You can absolutely improve your website’s visibility in search...

God, I’d love to get featured on the Today Show and HuffPo, and NYTimes. Wouldn’t anyone? To have you and your book gushed over, sending tens of thousands of new readers to the bookstores.

How does anyone get that kind of coverage?

Sure, the rare random...

As an author, you know the power of words. But when it comes to blog post titles, it's not just about creativity—it's about visibility. A well-crafted, SEO-friendly title can be the difference between your post reaching your target audience or getting...

Are you stuck as an author on how to take your website's blank screen and make it convey the message you want? You want to capture your reader's attention but not sure where to start?

I got you.

It's a daunting task. But don't fear. One way to gain ...

As an author, your website is one of the most powerful tools in your marketing arsenal—especially before your book is published. While it’s tempting to think you need to wait until your book is out in the world to create a vibrant online presence, the...

If you're an author looking to build your readership, a lead magnet is an essential tool. A lead magnet (also known as a "freebie") is a valuable resource you offer in exchange for someone’s email address. It could be a downloadable PDF, a sneak peek...

Are you juggling beta reader feedback, rewrites, and queries, and now you have to think about marketing?

Can't you tell a few friends on social media, and the book takes off to the bestseller list?

If it was only that easy!

An author's website is THE...

Imagine for a moment that your books sell like cronuts in Brooklyn every time you publish a new title. Readers are flocking to the bookstores. They’re hyping your book everywhere—even before they’ve had the pleasure of cracking it open.

It’s the dream...